Instagram is one of the most popular social networking platforms today, with over 500 million active users and 50 million+ monthly users. Instagram is a popular social networking platform with users from all areas of life. You’re undoubtedly wondering how to make money on Instagram in Nigeria using Instagram.
From well-known celebrities to the typical Nigerian with a smartphone that can connect to the internet, Instagram can help anyone make money! In this post, we’ll go over everything you need to know about making money on Instagram in Nigeria in 2022.
Also See: How to Make Money Online in Nigeria
8 Steps to take to Monetize your Instagram Account in Nigeria
If you’re really interested in how to make money on Instagram in Nigeria, here are the various ways and steps you can take to monetize your Instagram handle.
Step 1. Create a Profile and Grow your Followers
Setting up a great profile is the first thing you’ll want to do before you can start to make money on Instagram in Nigeria. Instagram gives you the option of including a link to your website in your profile.
As a result, you’ll want to make sure you set up a time to compose a solid and succinct opening. Include a link to your website or blog in your introduction to yourself and/or your company.
The amount of money you can earn on Instagram is directly proportional to the number of followers you have.
After you’ve finished creating your profile, it’s time to start growing your following and selling any items or services you have to offer.
To increase your chances of getting noticed, you want to make sure you have as many followers as possible. Once you’ve gained visibility, you may convert leads into sales and earn more money.
Step 2 – Provide Links to your website
As previously said, make sure you include a link to your website in your profile. Also, you must include a link to your website or blog in any material you publish about your items, whether videos, photographs, or anything else, so that interested users may copy it to their browser window since Instagram does not permit direct one-click links to any site.
Step 3 – Post high-quality content
If you’re serious about making money on Instagram in Nigeria, this is something you should pay close attention to.
You want to make sure you’re sending your subscribers high-quality material (pictures, movies, and so on).
Because Instagram is all about sharing high-quality material, you must make sure that yours is as well.
It’s also critical that the material you publish is directly tied to whatever you’re marketing, whether it’s yourself, your goods, or your services.
Step 4 – Make use of Instagram’s video tool.
Instagram provides an intriguing option that you can utilize to sell your goods and services while also increasing your revenue. Users may share a 15-second video with their followers using the video tool.
Images are appealing, and they may help you promote your company or brand. Consider what videos can do for you. Imagine the possibilities! Use your imagination to come up with a variety of methods to use the video feature to promote your company and earn more money.
You might go personal with your audience by posting a video encouraging them to check out any new product you have to offer. In reality, there’s a limit to how much you can do with this tool.
Step 5 – Launch campaigns or competitions
Starting a contest or a campaign is another option to make money on Instagram in Nigeria. You may entice your followers with fresh offers and bundles, such as special promotions, and turn those leads into substantial purchases.
You might come up with another incentive for followers who tag others to get as much attention as possible and generate sales leads.
Setting a deadline for the promos and constantly informing your followers on the deadline will help to create a sense of urgency among your followers.
Step 6 – Share Testimonials
Obtaining testimonials from clients who have purchased your items or profited from your services is another excellent technique to make money on Instagram in Nigeria.
All you have to do is hunt for consumers who are willing to provide testimonials and ask them to submit photos and videos of themselves using your items and expressing how much they loved using them.
This is a terrific technique to persuade your followers to keep using and loving your items by providing persuasive evidence. The significance of references cannot be overstated.
Step 7 – Use a Third-Party App to Make things less stressful
There are a plethora of applications available that you may use to help you handle certain major duties. You may acquire any of these applications and utilize them to help you promote your company to clients. Repost, Iconosquare, Instaquote, and others are some of the best.
Each one has its own set of advantages. For example, Iconosquare provides Instagram users with statistical data such as the overall number of likes received, the picture with the most likes, and so on.
Step 8 – Promote yourself and your stuff
You may not have a company to market on Instagram, and you’re wondering, “What do I have to promote on Instagram?” Yes, you can advertise yourself! If you have any kind of ability, you should start advertising it on Instagram; you never know how much attention it will bring you. As a result, you will have more money.
Many individuals are becoming famous on Instagram, including Instagram models, Instagram stars, and others. Examine yourself carefully, and there’s a good chance you’ll find something to promote. Something to which you may not have given much consideration.
8 Proven ways to Make Money on Instagram in Nigeria
1. Promote Affiliate Products
This one is ideal for everybody to participate in. Affiliate marketing is a method of promoting a company’s goods.
You might generate money on Instagram simply by advertising companies’ items and getting commissions for any purchases made.
It’s as simple as posting photographs of the related items to advertise and directing them to the link. You might use a site like bit.ly to shorten the URL.
Konga and Jumia, two of Nigeria’s major eCommerce sites, provide some decent affiliate marketing chances.
2. Publish Sponsored Posts
Big brands hunt for celebrities with a large following, such as Omotola Jalade-Ekeji, Genevieve Nnaji, Linda Ikeji, and others, to perform sponsored posts for them.
You no longer need to be a well-known celebrity to participate in paid sponsored posts for major corporations. All you need is a large number of followers, perhaps 4,000 or more, and you could be generating some money on Instagram.
3. Brand Partnerships
This is a very ideal way to make money on Instagram in Nigeria for content creators and influencers. You can find and partner with brands that align with your interest and promote their products and services. However, you cannot promote products like drugs and weapons.
Brand partnerships and sponsored posts are different in the sense that for branded content the creator will work with the brand when making the content while sponsored posts are videos and pictures created by the brand and given to the creator to post on their account for a fee.
Instagram has a list of scenarios to understand what qualifies as sponsored or paid partnerships.
4. Sell Products
If you have a product that is marketable, it can be a physical or digital product and want to make money on Instagram in Nigeria, then you want to sell those products on Instagram.
You can set up a store on Instagram by creating an Instagram for business account. With your store, you can create a product catalogue and even link it to your Whatsapp.
Once your Instagram store and product catalogue is all set up, then you can start promoting your products by making all your content shoppable. You do this by tagging your products on the Instagram surface and by organizing your products in different collections.
You can also promote your store with Instagram ads as well.
5. License Pictures and Videos
Another interesting way to make money on Instagram in Nigeria is to license your pictures and videos to certain brands. You can reach out to brands you think will love your pictures and videos. If a brand decides to use your pictures or your videos, they will have to pay you a fee to use them.
if you have extensive domain knowledge about a particular field and can make it interesting, and you have been able to build an audience for it on Instagram then you can help other people (Brands, small businesses, and individuals) in that field build their audience on Instagram too, for a fee of course.
This is a great way to make money on Instagram in Nigeria, especially for content creators and influencers.
7. IGTV Ads
Another interesting way to make money on Instagram in Nigeria is via IGTV, which is a powerful way to connect with your audience. With IGTV ads content creators you can make money from the content they produce with brands promoting themselves within the videos they publish.
IGTV Ads Earnings will depend on the number of views videos get. These views are called Monetizable Plays. 55% of the ad income generated for each view will go to the creators to be paid monthly.
To start making money with IGTV Ads, you just have to turn on the advertising option on your account.
Badges exist on Instagram Live as a way for your community and audience to support you as you earn money from the content you’ve previously created. Instagram Badges regulations are the same as that of Live. So your fans can purchase badges during your Live video.